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Meet the Underneath $6 Haircare Model Made For Curly & Coily Hair


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We independently chosen these offers and merchandise as a result of we love them, and we predict you would possibly like them at these costs. E! has affiliate relationships, so we could get a fee if you are going to buy one thing by way of our hyperlinks. Gadgets are offered by the retailer, not E!. Costs are correct as of publish time.

With thick and curly hair, I’ve by no means been in a position to obtain the image excellent slicked again bun with none flyaway hairs or my bangs poking out. That’s, till I bought my fingers on the Subsequent of Us, or NOU, styling gel. With only a little bit of product, the $6 hair gel gave me the slickest slicked again bun I might ever achieved in my life— the proof was in how good I felt, plus all of the compliments I acquired on the look. Freed from sulfates, parabens and dye, the avocado oil styling gel was solely the place my obsession with NOU started.

What I really like greatest about NOU is that their merchandise are made with the consciousness that curly hair is available in numerous sorts. The label’s haircare merchandise— from the No Harm Detangler and softening leave-in conditioner to the buildup eradicating shampoo and conditioner— leaves my hair feeling bouncy, clean and nourished after every use.

“NOU, or Subsequent of Us, is a model of hair merchandise, rooted within the porosity variations of various hair textures,” VP of P&G Magnificence’s ‘s North America Hair Care Portfolio, Lela Coffey, shares. “It was created by and for a brand new technology of curly and coily textured shoppers, who see their hair as core to their self-expression, gender fluidity and individuality. To assist that model, versatility, wholesome, moisturized and hydrated hair is essential.”

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And, hydrated hair is what you will get! With elements like avocado oil, shea butter, coconut oil and extra of their merchandise, NOU’s line for curly and coily hair feels unbelievably revitalizing. It is like respiration new life into my hair, every time I take advantage of any of the reasonably priced merchandise.

“NOU is accessible, reasonably priced and gives a spread of high-quality merchandise for various wants throughout the 3A-4C hair spectrum,” Coffey additional says. “Scanning the QR code on the again of each bottle reveals porosity data that makes shoppers’ procuring and haircare simpler and extra knowledgeable.”

Scroll beneath to buy some high NOU picks and obtain your most assured hair but— and, sure, every product is critically below $6 at Walmart.


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